Local and industry SEO decides who gets the call when someone searches nearby or asks an AI assistant for a recommendation. These guides show how specific industries win the map pack, build pages that match how customers search, collect genuine reviews and stay within the rules of their profession.
Each guide uses real search data and official guidelines. For hands-on help in a specific industry, see the industries we work with.
Dental practice marketing for small practices: a budget-tiered plan, US search data, Google review rules, HIPAA-safe replies, recall, referrals and a 90-day plan.
Read the guide → 02SEO for dermatologists: US search data, practitioner profile rules, condition and cosmetic pages, board certification, HIPAA-safe reviews and a 90-day plan.
Read the guide → 03SEO for security companies: US search data, Google Business Profile rules, service-line pages, license and insurance proof, and a 90-day plan to win contracts.
Read the guide → 04SEO for locksmiths: real search data, Google Business Profile rules, licensing and pricing trust signals, reviews and a 90-day plan to win more lockout calls.
Read the guide → 05SEO for yoga studios: real search data, Google Business Profile setup, class and teacher pages, reviews, AI search and a 90-day plan to fill classes.
Read the guide → 06A practical daycare SEO guide: Google Business Profile, program pages, reviews, licensing and AI search, plus a 90-day plan for child care programs.
Read the guide → 07Google Ads or SEO for your dental practice? Compare real CPCs by treatment, the cost-per-patient math, dental ad rules and a budget split for your situation.
Read the guide → 08How dental practices get named in ChatGPT, Google AI Mode and Perplexity answers: clean entity data, complete service pages, HIPAA-safe reviews and a monthly test.
Read the guide → 09Hiring an SEO company for your law firm? Use this 15-minute proof check, 8-point scorecard, red flags and contract terms based on Google and ABA guidance.
Read the guide → 10A step-by-step SEO plan for gyms: fix your Google Business Profile, build a review system, create program pages and show up in ChatGPT and AI Overviews.
Read the guide → 11Online-only store? Skip the risky Google Business Profile hacks. Use regional pricing, shipping markup and real regional content to win local search.
Read the guide →Get a free review of your search and AI visibility, with the first fixes to make.